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Setting Goals

How to Create Goals That Actually Work


The Problem with Most Goals

Most goals fail because they:

  • Are vague ("get healthier")
  • Skip the thinking layer (jump straight to tasks)
  • Don't connect to identity or direction
  • Try to measure too much
  • Create pressure instead of clarity

This system solves these problems with the GSA Framework.


The GSA Framework

Every goal has three components:

flowchart TB
    subgraph gsa ["GSA STRUCTURE"]
        direction TB
        GOAL["<b>GOAL</b><br/>Clear end-state<br/><i>Describes reality, not effort</i>"]
        STRATEGY["<b>STRATEGY</b><br/>Principles & approaches<br/><i>Survives schedule changes</i>"]
        ACTIONS["<b>ACTIONS</b><br/>Scope of effort<br/><i>Kinds of work required</i>"]
    end

    GOAL --> STRATEGY --> ACTIONS
    ACTIONS --> OUTCOMES["<b>OUTCOMES</b><br/>2-5 concrete results<br/>with deadlines & KPIs"]

    style GOAL fill:#7c4dff,stroke:#5e35b1,color:#fff
    style STRATEGY fill:#536dfe,stroke:#3d5afe,color:#fff
    style ACTIONS fill:#448aff,stroke:#2979ff,color:#fff
    style OUTCOMES fill:#00bcd4,stroke:#00acc1,color:#fff
    style gsa fill:#ede7f6,stroke:#7c4dff

GOAL

A clear end-state written as if it already exists.

Rules: - Specific but not tactical - Describes reality, not effort - Can be recognized as true or false

Example

Bad: "Get better at investing"

Good: "I have automated systems generating consistent returns with managed risk."

STRATEGY

How you intend to approach the goal, at a high level.

Rules: - Describes principles and approaches - Does not list steps - Should survive schedule changes

Example

"Focus on systematic, rule-based approaches. Prioritize risk management over returns. Build incrementally, testing each component before adding complexity."

ACTIONS

The scope of effort (not the execution details).

Rules: - Identifies what kinds of things must happen - Creates boundaries around the goal - Becomes input to outcome design

Example

  • Build backtesting infrastructure
  • Develop and test trading strategies
  • Create risk management rules
  • Automate execution

Before You Create a Goal

Ask yourself:

  1. Does this connect to my direction? If you can't explain how this goal serves your life direction, it might be arbitrary.

  2. Is this the right season? Not every goal belongs in every season. Building goals don't fit recovery seasons.

  3. Is this worth the cost? Every goal costs time, energy, and attention. What are you not doing to make room for this?

  4. Would I choose this again today? If you inherited this goal from your past self, would you choose it now?


How Many Goals?

Fewer is better.

  • Most people have too many goals
  • Goals should not compete for the same energy
  • Depth beats breadth

A good rule: 1–2 active goals per pillar maximum. Many pillars may have zero goals in any given season.


From Goal to Outcomes

Once you have a GSA goal:

  1. Identify 2–5 outcomes that would make the goal true
  2. Give each outcome a soft deadline
  3. Define 1–3 KPIs per outcome

Do not create work units yet. Let the outcomes sit for a day or two.


When to Retire a Goal

Goals should be retired when:

  • Direction changes
  • Identity evolves
  • The goal has served its purpose
  • The goal no longer feels meaningful

Retiring a goal is success, not failure.


Common Mistakes

  • Too vague: "Be healthier" → needs a concrete end state
  • Too tactical: Lists of tasks instead of a vision
  • No strategy: Jumping straight to action without thinking about approach
  • Too many: Diluting focus across too many goals
  • No connection: Goals that don't connect to direction or identity

Closing

A well-formed goal makes everything downstream easier.

Take time with the GSA framework. The clarity you create here protects your execution later.